The Agency of Industrial Marketing (AIM) is a consulting company that has been providing a full range of services in marketing research, strategic planning and loyalty management for industrial manufacturers, B2B companies, trade chambers and economic development agencies since 1997.
AIM offers professional services on industrial markets to those companies which plan to develop or expand their current businesses in CIS countries. We are familiar with all the peculiarities involving business practices in the local markets. Our company has developed extensive business networks in various industries and has access to the local pools of experts.
The mission of AIM is to minimize decision-making risks of the companies by providing our Clients objective and up-to-date market information. We take an individual approach to every task in order to find the optimal solution for our Clients, assisting them in their strategic management.
Competitive advantage of our company is the ability to form an essential marketing element that serves as a basis for the development strategy, investment project or go-to-market plans of our Clients. We have developed a specific and in-depth expertise in the narrow industrial sectors, which is a key to high quality, reliable services. A flexible approach and well-designed methodological tools enable us to minimize a margin of error and cover with our research multiple post-Soviet states at once.
AIM works in full cooperation with our Client: we make a detailed assessment of the needs of your business, products and market segments. We take comprehensive and individual approach to each project to enable you to:
- Open and evaluate new market opportunities
- Adjust current development strategy
- Identify the most competitive strategy for entering new markets / niche markets
- Develop and introduce new products/services based on the voice of the customers
- Implement innovative business models
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AIM is Satmetrix official solution partner. Satmetrix is the leading provider of customer experience management worldwide.
AIM is a member of ESOMAR and the Ukrainian Association of Marketing. In our work we follow international quality standards of the ICC / ESOMAR International Code of Marketing and Social Research.
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