Mobile/Tablet - MNI

[http://www.mni.com] Resources / Market Locator Contact Us Connect with us Omnipoint Magazines Online Mobile / Tablet Cover Wraps Mobile/Tablet MNI offers three comprehensive options for precisely targeted digital inventory across our premier mobile brands, with powerful mobile web and in-app ad placement. Omnipoint offers complex audience and market intelligence, campaign execution, analysis, and optimization, for custom campaigns that yield powerful results. With a single point-of-contact for all your local needs, clients have a dedicated digital team that takes a holistic approach to your campaign, optimizing recommendations against KPI. Plan your local campaign as if you’re in-market, no matter where your targeted audience is located. Aggregate local buying power to deliver aggressive CPMs. Access your audience wherever they go. Offer coupons and promote sales to your local audience. Create eye-catching and memorable rich media. Target at the DMA level. The MNI Ad Network offers effective coverage of your target audience and access to every market. We deliver full-service media planning, buying, trafficking, serving, reporting, optimization, post-campaign analysis, and recommendations. Demographic and behavioral targeting Top-tier sites and above-the-fold placement Fully transparent reporting Retargeting technology for increased ROI Interactive creative to drive traffic High-impact units available Arts & Entertainment Automotive Business & Finance Careers/Education Entertainment Family & Parenting Food & Cooking Gaming Health & Fitness Hispanic Hobbies & Interests Home & Garden Lifestyle Music News Pets/Animals Political Real Estate Shopping Social Networking Sports Style & Fashion Technology Teens/Young Adult Travel & Weather Utilities The Science of Planning MNI has the perfect mix of best-in-class services and cutting-edge technology to deliver the most comprehensive targeted online and mobile marketing plans in the industry. Omnipoint offers complex audience and market intelligence, campaign execution, analysis, and optimization, for custom campaigns that yield powerful results. With a single point-of-contact for all your local needs, clients have a dedicated digital team that takes a holistic approach to your campaign, optimizing recommendations against KPI. Plan your local campaign as if you’re in-market, no matter where your targeted audience is located. Aggregate local buying power to deliver aggressive CPMs. Access your audience wherever they go. Offer coupons and promote sales to your local audience. Create eye-catching and memorable rich media. Target at the DMA level. The MNI Ad Network offers effective coverage of your target audience and access to every market. We deliver full-service media planning, buying, trafficking, serving, reporting, optimization, post-campaign analysis, and recommendations. Demographic and behavioral targeting Top-tier sites and above-the-fold placement Fully transparent reporting Retargeting technology for increased ROI Interactive creative to drive traffic High-impact units available Arts & Entertainment Automotive Business & Finance Careers/Education Entertainment Family & Parenting Food & Cooking Gaming Health & Fitness Hispanic Hobbies & Interests Home & Garden Lifestyle Music News Pets/Animals Political Real Estate Shopping Social Networking Sports Style & Fashion Technology Teens/Young Adult Travel & Weather Utilities MOBILE/TABLET TARGETING Targeting consumers through the trusted mobile devices that they depend on is crucial to successful campaigns and increased ROI. MNI can target by carrier, daypart, demographics, device type, publisher, and more. A simple and effective way to reach your audience, keyword targeting pinpoints consumers based on specific words and phrases that they’re searching for. Make it easy for them to find you with a keyword targeting campaign that serves your ad to consumers who are searching for your product or service. Outperform competitor’s keywords Reach new prospects Reach niche audiences Acquire new customers Reach competitors’ customers Increase brand awareness Compel consumers to take action with time- and location-sensitive offers and information delivered directly to their mobile phones. By selecting a specific geographic point, mobile advertisers can create a virtual fence around that location, and any consumers in it. Radius around multiple locations or stores (e.g., 5 miles, 20 miles). Deliver ads that are targeted to the consumers’ location on content-rich mobile sites. Drive consumers to a specific location or point of interest (a retail store, restaurant, supermarket, etc.) to increase ROI and conversion rates. WiFi targeting gives advertisers unprecedented access to consumers when they connect. Advertisers can gather specific information, like what consumers are searching for, what websites they’re visiting, and what device they’re using. Personalize messaging Deliver coupons, flyers, and other offers and information Track consumers’ movement in the store, including what aisles they’re browsing Latest Post New York Comic-Con October 17, 2014 Mark Hopkins, Senior Multimedia Developer/Designer NYCC has been breaking records yearly, and it continues to be one of the best and now biggest pop-culture events in the country. Every aspect of what is new and on the horizon in pop-culture can be found on display at NYCC. It has really become a mecca unto itself, yet there are still misconceptions […] Read more » Recent Posts The New York Comic-Con (NYCC) Put a Pin In It: Pinterest Poised for Advertising Gold The Blogs Blog @MNI_TimeInc Tweets by @MNI_TimeInc Executive Team Rob Reif President, MNI Targeted Media Rob Reif is President of MNI Targeted Media Inc., and its two business units, MNI and Targeted Media Health. Both are Time Inc. companies specializing in custom target market advertising solutions online, in magazines, and on magazine cover wraps. Read more… Rob Moore Sr. Vice President, Sales, MNI Targeted Media Rob joined MNI Targeted Media as VP Sales for MNI in 2008, and has also held the position VP Marketing prior to being promoted to Senior Vice President in 2012. Read more… Mark Glatzhofer VP, General Manager, MNI Targeted Media Mark joined MNI as Vice President, General Manager in 2002 after a successful career atseveral other Time Inc. properties. He oversees the Finance, Business, Operations, Manufacturing. Read more… Matthew Fanelli Sr. Vice President, Digital, MNI Targeted Media With over a dozen years' experience in the digital arena, Matt is a leader in online and mobile. Read more… John Kenyon VP, Managing Director of Cover Wraps, MNI Targeted Media Prior to joining MNI Targeted Media, John was VP and National Sales Director for Time Inc.’s Targeted Media, the leader in cover wrap solutions. Read more… Mission Statement We exist to simplify the targeted media planning and buying process. Charitable Affiliations Save the Children Heifer International No Barriers USA USO ALWAYS LOOKING FOR GOOD TALENT We’re always looking for talented, motivated, and innovative people to be part of the MNI team. If you’re passionate about digital and magazine marketing, and think you have the energy and ability to add value to one of the biggest media companies in the industry, use the link below to send us your cover letter and resume. Click here to apply through email » OPPORTUNITIES AT MNI Open positions through Time Inc. » Sale Office Locations District/Regional Manager Patti Trow Director of Sales, Southern Region Contact Info: e: patti.trow@mni.com o: 404.760.1261 Curtis Bixel Associate Director, Atlantic District Contact Info: e: curtis.bixel@mni.com o: 610.664.2012 x123 Michael Andrews Associate Director, Metro NY District Contact Info: e: michael.andrews@mni.com o: 212.467.8603 Laura West Vice President of Sales, Eastern Region Contact Info: e: laura.west@mni.com o: 617.954.9454 Heather Hein Director of Sales, Central Region Contact Info: e: heather.hein@mni.com o: 312.729.5531 Kevin Whitlow Associate Director, Southwest District Contact Info: e: kevin.whitlow@mni.com o: 214.523.4014 Corinne Lynch Director of Sales, Western Region Contact Info: e: corinne.lynch@mni.com o: 858.456.3015 Lauren Burke Associate Director, Northwest District Contact Info: e: lauren.burke@mni.com o: 415.434.5243 Rob Moore Senior Vice President, Sales - Headquarters Contact Info: e: rob.moore@mni.com o: 203.967.6500 For general inquiries, contact info@mni.com Common Misconceptions "Is it true that…" MNI only places magazine ads? MNI only places digital ads on local sites? MNI only serves digital ads on the MNI ad network? MNI only partners with Time Inc. magazine and digital properties, or only places digital on Time Inc. magazine sites? MNI is only a reseller and offers nothing unique? MNI only offers remnant digital and magazine inventory? The truth is… Although proud of our print heritage, we have provided integrated solutions for our clients since 2005, partnering with thousands of digital publishers and serving billions of ad impressions every year, across online, mobile, tablet, print, and cover wrap platforms. We have over 1,000 national regional, and local advertisers who rely on our ability to place digital ads both nationally AND locally. We deliver customized campaigns exactly where our clients’ audience is most highly concentrated, across the country or around the corner. MNI partners with direct sites and networks, as well as more than 20 third-party data providers, in addition to our own powerful ad network, giving us the flexibility we need to implement the most effective, customized, and comprehensive digital campaigns for our clients MNI actually partners with 9 additional magazine publishers beyond Time Inc., including Meredith, Hearst, and Dennis—publishers of the most popular magazines in the country. On the digital side, we partner with thousands of the most popular national and local online publishers, like WebMD, AOL, Yahoo!, iVillage, NBC, The Los Angeles Times, The Boston Herald, and the Houston Chronicle. Having such a wide range of publishing partners allows us to target your audience free of publisher dictation. MNI delivers cohesive, multiplatform advertising campaigns that reach precise audiences. Powered by our proprietary Omnipoint Research System, we provide smart, strategic campaigns across our product line of online, mobile/tablet, magazine, and cover wraps. Overlay our powerful targeting technologies, and MNI proves to be a one-stop-shop for custom, integrated campaigns, making it easy to surround your consumers with your message, increasing brand awareness and recall, and delivering on KPIs. MNI is in the business of targeting audiences, not selling inventory. We partner with thousands of premier national and local publishers, work with 40+ print titles, and utilize a wide array of targeting capabilities to ensure our clients’ ads are being featured in the most relevant media brands, and seen by the exact audience they need to reach. Omnipoint Magazines Online Mobile/Tablet Cover Wraps © 2014 MNI Targeted Media Inc. | A Time Inc. Company | 225 High Ridge Road, Stamford, CT 06905 | 1-877-ASK-4MNI | Privacy Policy Switch to mobile version