ASTRA BANK impressed everyone at the Stolichnoje auto show

Sep. 16, 2009

Stolichnoje auto show is not only good place for family rest but great opportunity to buy car including purchase by credit funds. This holiday of all automobilists was held in Ukraine for the sixth time. As usually the organizer of the show was Ukrainian Automobile Corporation. This year ASTRA BANK participated in this event for the first time. Brightly decorated exhibition stand of ASTRA BANK attracted large number of visitors. They could fill in the preliminary application for car credit and to receive the professional consultation about the services of the Bank. Also the employees of ASTRA BANK conducted survey by questionnaires among visitors of auto show in order to find out the demands of people regarding bank services. The drawing of prizes was held among all people participating in survey.

At auto show ASTRA BANK confirmed not only the status of European bank with the high quality of services but of innovative financial institution. For the first time in Ukraine the Bank used the virtual promoter at show. It is multimedia projection in the form of human silhouette to special screen. Visitors were delighted with the extraordinary form of virtual promoters who were telling about the Bank.

But not only virtual promoters by also people-promoters hired by the Bank worked at show. Dressed in branded T-shirts they told to the visitors about the Bank, services and car loans, presented the balloons with the ASTRA BANK logotype to children and distributed the booklets among adults. 

All people were satisfied by participation in auto show: visitors – because of possibility to get a consultation and fill in the application form for credit at car point of sale, and to receive prize from ASTRA BANK; organizers of the event – because of active Bank participation. According to Head of organization committee of Stolichnoje auto show Iryna Mikhaliova, the Bank was the most outstanding at the show. Personnel of the Bank were satisfied with filled in forms for car credits, possibility to communicate with the visitors, to tell about the Bank and provide consultations. Show was a real success!

Reference:

ASTRA BANK is a universal bank offering a wide range of financial services. ASTRA BANK is a member of Guarantee Fund of Private Individuals’ Deposits. In accordance with data of Association of Ukrainian banks ASTRA BANK takes the 27th place among banks of Ukraine regarding volume of capital. Long-term credit rating assigned to OJSC ASTRA BANK is uaBBB+ with forecast “stable” and the highest rating of bank deposit safety “5”. ASTRA BANK is the member of financial group of Alpha Bank Group Greece operating for more than 130 years that has representatives at the markets of Greece, Romania, Serbia, Albania, Bulgaria, FYROM, Cyprus and Jersey as well as in the USA and Great Britain.