Peter Charchalis, Partner

Peter Charchalis is Partner in Horizon Capital. Mr. Charchalis joined WNISEF in September 2003 as an Investment Manager and is responsible for managing FMCG investments. Mr. Charchalis brings deep knowledge and expertise in the FMCG, media and distribution industries to the Investment Team. By leveraging past experience in these sectors, he has successfully integrated a multimillion dollar confectionery acquisition and the rollout of a new sales and distribution system within a portfolio company. These improvements resulted in broadened retail coverage and growth in volume and value share yielding a $39 million increase in annual sales revenues and a 56% increase in net income. Applying best practices, Mr. Charchalis succeeded in guiding a portfolio company to profitability by assembling a new management team and leading them through a process of rigid cost control implementation, operational restructuring, and new revenue source development. In 2006, Mr. Charchalis closed a $7.5 million expansion investment in a fast growing market leader in the expanding household disposable goods market in Ukraine. Most recently, Mr. Charchalis closed EEGF’s investment amounting to a controlling equity stake in MTV Ukraine, the first International Music and Entertainment television channel in Ukraine and the only media brand to make the Forbes and BusinessWeek top 50 global brands.
Mr. Charchalis has nine years of experience in the region. He moved to the FMCG category when joining Philip Morris International in 1989, after beginning his professional career in database marketing for National Demographics in New York City, where he played an active role in developing new business in the financial services sector. At Philip Morris International Mr. Charchalis held a variety of positions in several countries, ranging from business planning and distribution to brand development and strategy. Most recently, he headed the Marketing Department for Philip Morris Ukraine, based in Kyiv. He played a key role in building Philip Morris` Ukrainian operations into one of the company’s focus businesses.
Mr. Charchalis, a US citizen fluent in Ukrainian, earned his Master’s Degree in Business Administration from New York University’s Stern School of Business in 1995.
E-mail: pcharchalis@horizoncapital.com.ua
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