Colourful is a new national digital Talk, cross-cultural radio station.
Launched on 30 May 2006, the station's format is a rich mix of news, current affairs and journalism, agenda-setting coverage, short documentaries, drama, panel discussions, phone-ins and a liberal sprinkling of music.
The station broadcasts 24 hours a day with live programming from 9am to 9pm on SKy Channel 0194 in the UK and Eurobird satellite across Europe, online at colourfulradio.com, across the Colourful Network, and comes to national terrestrial DAB from 2008.