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Press Contact

Email: public.relations@gfk.com Phone: +49 911 395 4440
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  • 04.01.2022
    Online, premiumization and Stay@Home shaped market for technical consumer goods in 2021

    These are GfK findings for the technical consumer goods market ahead of CES 2022 in Las Vegas.

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  • 21.12.2021
    Pandemic and inflation weaken consumer sentiment

    These are the findings of the GfK Consumer Climate Study for December 2021.

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  • 25.11.2021
    Fourth wave and inflation hit consumer sentiment

    These are the findings of the GfK Consumer Climate Study for November 2021.

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  • 22.11.2021
    Black Friday - Market for technical consumer goods defies rising prices, finishing 2021 strong

    In 2021, both consumers and retailers needed to refocus, but despite numerous obstacles to this ...

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  • 04.11.2021
    Europeans have an average of €15,055 at their disposal in 2021

    GfK Purchasing Power Europe 2021 study now available.

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  • 27.10.2021
    Consumer sentiment defies inflation

    These are the findings of the GfK Consumer Climate Study for October 2021.

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  • 28.09.2021
    German consumer sentiment almost returned to pre-crisis level

    These are the findings of the GfK Consumer Climate Study for September 2021.

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  • 14.09.2021
    Global consumer electronics market: on the up or showing signs of saturation?

    GfK publishes data on the global consumer electronics market.

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  • 14.09.2021
    Technical Consumer Goods market records new highs in the first six months of 2021 

    GfK publishes data on the Technical Consumer Goods market.

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  • 14.09.2021
    Household appliances: In high demand during times of crisis

    GfK publishes data on Major and Smal. domestic appliances.

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  • 14.09.2021
    Ongoing pandemic leads to further growth of global IT market in the first half of 2021

    GfK publishes data about the global IT market.

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  • 07.09.2021
    Maximizing data driven business growth: GfK launches AI-supported intelligence platform “gfknewron” 

    Read more about GfK´s AI-powered software platform gfknewron.

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  • 26.08.2021
    Germany: Euphoria about an economic boom fading for now?

    These are the findings of the GfK Consumer Climate Study for August 2021.

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  • 28.07.2021
    Germany: Consumer sentiment stagnating in July

    These are the findings of the GfK Consumer Climate Study for July 2021.

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  • 12.07.2021
    Haier Europe: focus sur l'innovation en partenariat avec la plateforme IA gfknewron

    Découvrez les éléments clés du partenariat stratégique entre Haier Europe et GfK.

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  • 01.07.2021
    Haier Europe focuses on innovation in partnership with AI-powered market intelligence platform, ...

    Read more about this strategic partnership between Haier Europe and GfK.

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  • 25.06.2021
    Germany: Consumer sentiment at its highest since August 2020 

    These are the findings of the GfK Consumer Climate Study for June 2021.

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  • 21.06.2021
    Non-food retail in Europe down 3 percent

    These are the findings of the GfK study "European Retail Study".

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  • 26.05.2021
    Germany: Economic optimism

    These are the findings of the GfK Consumer Climate Study for May 2021.

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  • 20.05.2021
    MMS and GfK launch online video currency in Sweden

    This is a major step toward providing total video currency

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  • 28.04.2021
    Germany: Consumption isn´t a pillar of the economy in 2021

    These are the findings of the GfK Consumer Climate Study for April 2021.

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  • 07.04.2021
    International book markets with mixed annual results in 2020

    Find out more about the latest GfK findigs on the international book market.

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  • 29.03.2021
    gfknewron 2.0: exciting new features to boost product revenue and take market share

    AI-enabled features give better predictions at speed in highly unpredictable landscapes

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  • 25.03.2021
    Easing of the Lockdown at the beginning of March stimulates Consumer Climate in Germany

    These are the findings of the GfK Consumer Climate Study for February 2021.

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  • 18.03.2021
    Smart Home: Consumers show growing interest in voice-controlled products

    Smart product segments performed better than average.

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  • 11.03.2021
    GfK Brand Architect launching as a breakthrough in analyzing and realizing brand strength

    Read more about the product and the innovative technique behind.

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  • 01.03.2021
    Global market for technical consumer goods turns positive in 2020

    New lockdowns in 2021 mainly impacted Developed markets.

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  • 25.02.2021
    Germany: Consumer sentiment recovers slightly from lockdown shock

    These are the findings of the GfK Consumer Climate Study for February 2021.

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  • 27.01.2021
    Germany: Strict lockdown eroding consumer sentiment

    These are the findings of the GfK Consumer Climate Study for January 2021.

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  • 22.12.2020
    Germany: Consumer climate suffers from hard lockdown

    These are the findings of the GfK Consumer Climate Study for December 2020.

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  • 26.11.2020
    Germany: Consumer climate dealt a blow by second wave

    These are the findings of the GfK Consumer Climate Study for November 2020.

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  • 19.11.2020
    What´s hot this Black Friday

    With consumers lives centered firmly around the home at the moment, IT and office products continue ...

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  • 22.10.2020
    Germany: Consumer climate fatiguing due to fear of second lockdown

    These are the findings of the GfK Consumer Climate Study for October 2020.

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  • 20.10.2020
    Europeans have around €773 less in 2020 due to COVID-19

    GfK Purchasing Power Europe 2020 study now available.

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  • 15.10.2020
    Europe: Rising infection rates slow sustained recovery in consumer spending

    These are the findings of the GfK Euro Climate data from September 2020.

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  • 14.10.2020
    2020 international book markets with a strong comeback after lockdown; France staging a very strong ...

    Find out more about the latest GfK findigs on the book market.

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  • 13.10.2020
    Out of the red – Technical Consumer Goods counter difficult economic climate

    GfK estimates a market value of 1.0 trillion EUR for 2020.

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  • 24.09.2020
    Children drive growing household interest in sustainability despite COVID-19 

    Sustainability becomes truly mainstream as 42 percent of EU households say they are affected by ...

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  • 23.09.2020
    Positive income prospects stabilize consumer climate

    These are the results of the GfK consumer climate study Germany for September 2020.

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  • 04.09.2020
    Urgent needs to work from home triggered strong IT/Office demand in the first half of 2020

    These are GfK's findings for the global MDA and SDA market excluding North America and South Africa ...

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  • 04.09.2020
    Major and Small Domestic Appliances stay stable despite pandemic 

    These are GfK's findings for the global MDA and SDA market excluding North America and South Africa ...

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  • 02.09.2020
    Technical Consumer Goods market proves its resilience to the pandemic

    These are findings for the global TCG market to be released at IFA 2020 Special Edition in Berlin.

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  • 02.09.2020
    IFA 2020 Special Edition: GfK and IFA step into new global partnership

    Enhanced impact for manufacturing and retail clients – based on trusted data and GfK's new ...

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  • 28.08.2020
    Consumer climate Germany: recovery halted for the moment

    These are the results of the GfK consumer climate study Germany for June 2020.

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  • 30.07.2020
    International book market: first half results between double-digit losses and positive signs

    These are GfK Entertainment findings on the international book market.

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  • 23.07.2020
    Reduction in value-added tax (VAT) supports rapid recovery of consumer climate in Germany

    These are the results of the GfK consumer climate study Germany for July 2020.

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  • 25.06.2020
    Consumer climate in Germany continues to recover: Consumer activity reawakens after shock

    These are the results of the GfK consumer climate study Germany for June 2020.

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  • 04.06.2020
    Germans spend proportionally less than other Europeans on brick-and-mortar retail

    These are GfK findings on European retail in 2019.

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  • 27.05.2020
    Consumer climate in Germany recovers slightly after COVID-19 shock

    These are the results of the GfK consumer climate study Germany for May 2020.

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  • 23.04.2020
    Coronavirus shock: Consumer climate hits all-time low

    These are the results of the GfK consumer climate study for April 2020.

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  • 22.04.2020
    Consumers in Europe turn to tech to work, eat, and entertain at home during lockdown

    These are GfK's findings for the global Technical Consumer Goods market.

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  • 26.03.2020
    German consumer climate suffering heavily as a result of coronavirus

    These are the results of the GfK German consumer climate study for March 2020.

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  • 24.02.2020
    Global smartphone market remains stable in 2020*

    These are GfK findings for the global smartphone market.

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  • 20.02.2020
    German consumer climate stagnates

    These are the results of the GfK consumer climate study in Germany for February 2020.

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  • 13.02.2020
    Peak trading season: 20 percent of annual sales achieved in only eight weeks

    These are GfK's findings for the global Technical Consumer Goods market.

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  • 29.01.2020
    German consumer optimism is returning

    These are the results of the GfK consumer climate study Germany for January 2020.

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  • 22.01.2020
    Germans’ per capita purchasing power amounts to €23,766 in 2020

    Germans have an average per capita purchasing power of €23,766 in 2020 according to GfK’s latest ...

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  • 03.01.2020
    The global market for technical consumer goods looks optimistic for 2020*

    These are GfK findings to coincide with CES 2020 in Las Vegas.

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  • 20.12.2019
    German consumers remain in spending mood

    These are the findings of the GfK Consumer Climate Study Germany for December 2019.

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  • 26.11.2019
    Consumer climate improving slightly

    These are the findings of the GfK Consumer Climate Study Germany for November 2019.

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  • 11.11.2019
    Black Friday and Singles’ Day: Bigger than Christmas and the January sales

    GfK findings show that over the years, consumers were encouraged to ‘trade up’ to higher spec ...

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  • 25.10.2019
    German Consumer climate under pressure

    These are the findings of the GfK Consumer Climate Study Germany for October 2019.

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  • 24.10.2019
    Concerns about plastic waste soar in Europe: A major worry for 1 in 2 consumers

    These are findings of a recent GfK study on plastic waste conducted in 25 countries.

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  • 21.10.2019
    Europeans spend €14,739 per person in 2019

    These are some of the results of the newly released study “GfK Purchasing Power Europe 2019”.

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  • 26.09.2019
    Decision by European Central Bank stimulates German Consumer Climate

    Findings of the GfK German Consumer Climate Study for September 2019.

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  • 04.09.2019
    Consumers spent €210 billion on smartphones worldwide in the first half year 2019

    GfK findings for the global smartphone market to be released at IFA 2019 in Berlin.

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  • 04.09.2019
    PC market declines slightly in first half of 2019

    GfK findings for the global PC market to be released at IFA 2019 in Berlin.

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  • 04.09.2019
    Smart Homes: Not yet smart enough

    GfK findings for the global smart home market to be released at IFA 2019 in Berlin.

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  • 04.09.2019
    4K is becoming the standard for today’s TVs

    GfK findings for the global TV market to be released at IFA 2019 in Berlin.

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  • 04.09.2019
    Is e-commerce facing its limits?

    GfK findings for the global technical consumer goods retail markets to be released at IFA 2019 in ...

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  • 04.09.2019
    What shapes the one trillion-euro technical consumer goods market?

    GfK findings for the global TCG market to be released at IFA 2019 in Berlin.

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  • 04.09.2019
    Global audio market continues growth trajectory

    GfK findings for the global audio market to be released at IFA 2019 in Berlin.

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  • 04.09.2019
    Small Domestic Appliances market grows to €24.3 billion in first half of 2019

    GfK findings for the global SDA market to be released at IFA 2019 in Berlin.

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  • 04.09.2019
    Three driving forces shaping the Major Domestic Appliances market

    GfK findings for the global MDA market to be released at IFA 2019 in Berlin.

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  • 28.08.2019
    German consumer climate defies economic downturn

    Findings of the GfK Consumer Climate Study for August 2019.

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  • 20.08.2019
    PC hardware for gamers: Performance and experience drive demand in a maturing market

    The gaming PC hardware market recorded a 15 percent increase year-on-year (January-June 2019) to ...

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  • 08.08.2019
    Discovering shoppers’ purchases from competitors with AI-based intelligence

    GfK launches Attribution+, an AI-based solution for grocery and drugstore retailers to gain ...

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  • 30.07.2019
    German economic confidence continues to fall

    Findings of the GfK German Consumer Climate Study for July 2019.

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  • 26.06.2019
    German income prospects suffer setback

    Findings of the GfK Consumer Climate Study for June 2019

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  • 28.05.2019
    German consumer mood almost unchanged in May

    Findings of the German  GfK Consumer Climate Study for May 2019.

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  • 09.05.2019
    Brick-and-mortar retail in the EU: Highest 2019 growth in Romania and Lithuania

    GfK study on European retail

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  • 30.04.2019
    Consumer climate remains stable

    Findings of the GfK Consumer Climate Study for April 2019.

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  • 26.03.2019
    Slight setback for German consumer climate

    Findings of the German GfK Consumer Climate Study for March 2019.

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  • 14.03.2019
    GfK and Media-Saturn launch Key Account Data service for technical goods manufacturers

    GfK Point-of-Sales information at account level for MediaMarkt and Saturn will now be available to ...

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  • 05.03.2019
    Keeping the finger on the pulse of the market with sell-out insights anytime and anywhere

    GfK announces “GfK Performance Pulse”, a digital weekly sales mobile app to help commercial teams ...

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  • 26.02.2019
    German consumer climate defies economic headwind

    The mood of consumers paints a mixed picture in February 2019. While income expectations remain ...

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  • 22.02.2019
    Global smartphone sales reached $522 billion in 2018

    Although global smartphone demand declined three percent in 2018 to 1.44 billion, sales remain ...

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  • 12.02.2019
    GfK’s MRI and SymphonyAI’s Simmons Research Combine in Joint Venture

    Two leading providers of syndicated media research and consumer intelligence in the United States ...

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  • 30.01.2019
    Consumer climate in Germany is on the rise

    Findings of the German GfK Consumer Climate Study for January 2019

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  • 09.01.2019
    GfK strengthens ties with Segment of One (SO1)

    GfK and SO1 are announcing a worldwide partnership giving GfK clients access to SO1’s unique AI and ...

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  • 07.01.2019
    The global market for consumer electronics continues to grow

    The global market for consumer electronics ended the year 2018 with a six percent increase in sales ...

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  • 07.01.2019
    Global market for technical consumer goods exceeds the one-trillion mark

    The global market for technical consumer goods (TCG) exceeded the one-trillion mark for the first ...

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  • 21.12.2018
    German Consumer Climate gets stable start to New Year

    Findings of the GfK Consumer Climate Study for December 2018.

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  • 07.12.2018
    Black Friday sales continue to increase in Europe

    Discounts on so-called "Black Friday" are becoming increasingly popular among European consumers.

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  • 29.11.2018
    GfK and Trax forge alliance for technology and durable goods industry

    New level of digital insights to improve in-store performance

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  • 28.11.2018
    German consumer climate ends year with losses

    Findings of the GfK Consumer Climate Study for November 2018

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  • 31.10.2018
    UK Consumer Confidence drops one point in October to -10

    GfK’s long-running Consumer Confidence Index decreased by one point in October 2018 to -10. Three ...

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  • 30.10.2018
    Europeans have around €355 more per person in 2018

    GfK Purchasing Power Europe 2018 now available.

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  • 26.10.2018
    Consumer climate in Germany remains stable

    Findings of the GfK Consumer Climate Study for October 2018

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  • 12.10.2018
    Olivier-Thomas Wade joins GfK as Vice President Global Retail Management

    GfK SE appoints Olivier-Thomas Wade as Vice President Global Retail Management effective October ...

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