KEY
FACTS

  

  SIGNIFICANT
  EVENT
27% READERSHIP
IN UKRAINE		  
UMH became the leader in the Ukrainian business segment, with coverage of 75% of affluent Ukrainian readers
#1 ON THE ADVERTISING
MARKET IN RATINGS
OF PUBLISHING HOUSES 		 

           

UMH has become the leader on the Ukrainian press market over the last decade. Its first project, Telenedelya, was launched in 1994. Since then, UMH has been actively increasing its market share and developing its brand portfolio. Today UMH is presented in nine market segments, and is a leader in half of those by audience coverage and advertising revenues: business, society, information, TV and celebrities, and sports.

UMH brands have the loyalty of consumers and recognition of the market. Telenedelya, Football, Komsomolskaya Pravda, Korrespondent and Forbes are names that are trusted by hundreds of thousands of readers. UMH regularly launches new projects within the framework of multimedia brand development strategy. Among them are book collections and series, travel guides, souvenirs, and school supplies.

UMH’s publishing house has offices in 11 major cities : Kyiv, Dnipropetrovsk, Donetsk, Zaporizhya, Simferopol, Luhansk, Lviv, Kharkiv, Odesa, Kryviy Rih and Kremenchuk.

UMH is an industry leader with active public position. UMH’s top managers are members of the boards of the Ukrainian Association of Press Publishers, the International Publishers Association,the World Association of Newspapers and News Publishers and International Newsmedia Marketing Association.