• 95% of Prius Models Sold Since 2004 Are Still on the Road

    95% of Prius Models Sold Since 2004 Are Still on the Road

    95% of all Prius models sold over the last ten years are still on the road. 7

  • 2014 Lowest Fuel Costs Winner by IntelliChoice

    2014 Lowest Fuel Costs Winner by IntelliChoice

    2014 Prius was named a Lowest Fuel Costs winner by IntelliChoice. 8

  • 2014 Lowest Operating Costs Winner by IntelliChoice

    2014 Lowest Operating Costs Winner by IntelliChoice

    2014 Prius was named a Lowest Operating Costs winner by IntelliChoice. 8

  • Recommended by KBB.com Consumers

    Recommended by KBB.com Consumers

    95% of Prius reviewers on KBB.com would recommend Prius to a friend. 9

  • 2014 Excellent Value by IntelliChoice

    2014 Excellent Value by IntelliChoice

    2014 Prius was named an Excellent Value by IntelliChoice. 8

  • 2015 Most Popular Hybrid

    2015 Most Popular Hybrid

    Toyota Prius is the most popular hybrid in the United States. 10

  • Best-Selling Hybrid in the World

    Best-Selling Hybrid in the World

    Prius is the best-selling hybrid in the world.

  • 2014 IIHS Top Safety Pick Plus

    2014 IIHS Top Safety Pick Plus

    2014 Prius is a 2014 IIHS Top Safety Pick Plus for models built after November 2013, equipped with an available pre-collision system. 11

KBB.com Consumer Ratings

Overall Ratings

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edmunds.com Consumer Ratings

Overall Ratings

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  • 2014 KBB.com Best Resale Value Award

    2014 KBB.com Best Resale Value Award

    Toyota has the Best Resale Value of all brands for 2014 according to Kelley Blue Book’s KBB.com 12

  • 80% of Toyotas Sold in the Last 20 Years Are Still on the Road Today

    80% of Toyotas Sold in the Last 20 Years Are Still on the Road Today

    80% of Toyotas sold in the last 20 years are still on the road today. 13

  • 2014 Best Retained Value by IntelliChoice

    2014 Best Retained Value by IntelliChoice

    Toyota has the best retained value of any full-line car manufacturer on the road today. 14

  • Greatest Durability, Full-Line Automotive Manufacturers

    Greatest Durability, Full-Line Automotive Manufacturers

    Toyota has the greatest durability of any full-line automotive manufacturer. 15

  • 2014 Highest-Rated Manufacturer by IntelliChoice

    2014 Highest-Rated Manufacturer by IntelliChoice

    Toyota was named the highest-rated manufacturer based on 2014 IntelliChoice Cost of Ownership data analysis. 14

  • Longest-Lasting Vehicles of Any Full-Line Automotive Manufacturer

    Longest-Lasting Vehicles of Any Full-Line Automotive Manufacturer

    Toyota has the longest-lasting vehicles of any full-line automotive manufacturer. 15

  • 2014 Best Overall Value by IntelliChoice

    2014 Best Overall Value by IntelliChoice

    Toyota earned the most 2014 Best Overall Value Awards of any brand. 14

  • First No Cost Maintenance Plan

    First No Cost Maintenance Plan

    ToyotaCare. Featuring the first no cost maintenance plan offered by any full-line brand. 16

  • 2014 Best Overall Brand Value by IntelliChoice

    2014 Best Overall Brand Value by IntelliChoice

    Toyota has the best overall brand value of any full-line manufacturer on the road today. 14

  • 2013 Cars.com American-Made Index

    2013 Cars.com American-Made Index

    Toyota has more vehicles in the American-Made Index's Top 10 than any other brand. 17

  • Most Fuel-Efficient Full-Line Automotive Manufacturer

    Most Fuel-Efficient Full-Line Automotive Manufacturer

    Toyota is the most fuel-efficient full-line automotive manufacturer. 18

  1. Manufacturer's Suggested Retail Price, excludes the Delivery, Processing and Handling Fee of $825 for Cars, $885 for Small/Light Trucks (Sienna, RAV4, RAV4 EV, Highlander Gas, Highlander HV, FJ Cruiser, 4Runner, Tacoma and Venza), $1100 for Large Trucks (Tundra), and $925 for Large SUVs (Sequoia and Land Cruiser). (Historically, vehicle manufacturers and distributors have charged a separate fee for processing, handling and delivering vehicles to dealerships. Toyota's charge for these services is called the "Delivery, Processing and Handling Fee" and is based on the value of the processing, handling and delivery services Toyota provides as well as Toyota's overall pricing structure. Toyota may make a profit on the Delivery, Processing and Handling Fee.) Excludes taxes, license, title and available or regionally required equipment. The Delivery, Processing and Handling Fee in AL, AR, FL, GA, LA, MS, NC, OK, SC and TX will be higher. Actual dealer price will vary.
  2. 2015 EPA-estimated mileage. Actual mileage will vary.
  3. EPA-estimated driving range 103 miles when vehicle is fully charged. Excludes driving conditions. Actual mileage will vary.
  4. 2014 EPA-estimated mpg equivalent. Actual mpge will vary based on driving habits, charging practice, battery age, weather, temperature and road/traffic conditions. Battery capacity will decrease with time and use. For more information on mpge and range, please see www.fueleconomy.gov.
  5. 2014 EPA-estimated combined miles per gasoline gallon equivalent. Estimate includes consumption of electricity and gasoline energy during EV Mode operation. Actual results will vary for many reasons including driving conditions and how you drive and maintain your vehicle.
  6. 2014 EPA-estimated 51 city/49 highway/50 combined mpg estimates for Prius Plug-in. Actual mileage will vary.
  7. Based on IHS Automotive: Polk U.S. Vehicles In Operation registration statistics MY 2004-2013 as of October 2013.
  8. 2014 IntelliChoice, www.IntelliChoice.com; Passenger Car. Based on 2014 model year study.
  9. Rating is based on model years 2010-2012. For more information, visit www.KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.
  10. Based on manufacturer’s sales data July 2000–May 2014.
  11. Insurance Institute for Highway Safety rating for 2014 Prius, vehicle class Small Cars. For more details on 2014 Top Safety Pick and Top Safety Pick Plus Awards, see www.iihs.org.
  12. Vehicle’s projected resale value is specific to the 2014 model year. For more information, visit Kelley Blue Book’s KBB.com. Kelley Blue Book is a registered trademark of Kelley Blue Book Co., Inc.
  13. Based on IHS Automotive: Polk U.S. Vehicles In Operation registration statistics MY 1994-2013 as of October 2013 within full-line manufacturers, including Ford Motor Company, General Motors, Chrysler Group LLC, Nissan North America and Toyota Motor Sales, U.S.A.
  14. 2014 IntelliChoice, www.IntelliChoice.com; Popular Brand. Based on 2014 model year study.
  15. Based on IHS Automotive: Polk U.S. Vehicles In Operation registration statistics MY 1987-2013 as of October 2013 within full-line manufacturers, including Ford Motor Company, General Motors, Chrysler Group LLC, Nissan North America and Toyota Motor Sales, U.S.A.
  16. Covers normal factory scheduled service for 2 years or 25,000 miles, whichever comes first. See Toyota dealer for details and exclusions. Valid only in the continental U.S. and Alaska.
  17. For more information about the 2013 American-Made Index, visit Cars.com
  18. Based on NHTSA Final Industry MY12 CAFE data for Toyota Motor Sales.