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History

History

Kyivstar Company — leader of mobile communications in Ukraine. Company was founded in 1994. Provides mobile communication services since 1997.

  • first call within Kyivstar network (9th of December 1997)
  • beginning of the collaboration with Ericsson Company (supply and equipment installation)
  • for the first time in market — approbation of free incoming calls within Kyivstar network
  • for the first time in market — voice mail service was introduced in GSM standard
  • for the first time in market — four affiliates were opened in the largest cities of Ukraine — Odessa, Dnipropetrovsk, Kharkiv and Lviv
  • introduction of international roaming service

1999

  • introduction of prepaid ACE&BASE service
  • for the first time in the market — per-second charging from 30th second
  • Crimea’s affiliate opening

2000

  • for the first time in the market — free incoming calls within network for users of all forms of subscription
  • for the first time in market — were introduced WAP services and traditional Internet access
  • for the first time in market — was introduced GSM-banking(StarCard) service
  • for the first time in market — subscribers are provided with the possibility of interstandard roaming

2001

  • for the first time in market — per-second charging from the first second
  • for the first time in market — contract subscribers get the possibility to replenish their accounts rapidly and conveniently with the help of StarTime scratch-cards
  • Kyivstar network covered all regional centers and the main national and regional highways
  • the number of subscribers exceeds 1 000 000. Kyivstar becomes a leader in the Ukrainian mobile communication market.

2002

  • for the first time in market — new rate plans for contract and corporate subscribers, based on principle of dynamic minute cost decrease depending upon used air time.
  • introduction of new unique Weekend, StarSvit, Starday services
  • high-speed data transfer technology (GPRS) were put into test operation
  • Kyivstar becomes the first Ukrainian mobile operator which renders roaming services in all European countries without exception
  • Kyivstar received the ISO 9001:2000 certificate
  • Kyivstar is the first company in Ukraine to place its own Eurobonds in the western stock market. Total amount of issue — $100 millions

2003

  • Kyivstar received international «EuroMarket» prize of European Market Research Centre (EMRC)
  • TOP-100 list from Ukrainian Investing Newspaper called Kyivstar the most dynamic Ukrainian company

2004

  • rate plans were fully renewed for all subscription categories — contract, corporate and ACE&BASE service users
  • Kyivstar becomes Official mobile operator of Ukrainian Olympic team
  • starting from the 1st September Kyivstar introduces first in Ukraine international youth mobile brand — DJUICE
  • for the first time in the market — free for all DJUICE subscribers great concert tour of Western and Ukrainian show-business stars(DJUICE-drive) over the Ukrainian cities
  • for the first time in the market — absolutely free calls among DJUICE subscribers during 3 months
  • for the first time in Ukraine Kyivstar demonstrated EDGE — completely new high-speed data transfer technology
  • Kyivstar’s victory in nomination Public Recognition of the National contest Brand of the Year
  • for the first time in the market — for ACE&BASE and DJUICE subscribers was introduced Money Transfer service

2005

  • Kyivstar international long-term credit rating increased from «B» to «B+»
  • Kyivstar Company became Official Mobile Operator and International Sponsor of the Eurovision-2005 song contest
  • Kyivstar issued Eurobonds to the record sum of $175 mln.
  • for the first time in market — Kyivstar introduced unique SIM-card restore service with number preserving for pre-paid subscribers
  • in August 10.000.000th subscriber joined Kyivstar network
  • Kyivstar became Title Sponsor of Ukrainian National and Youth football teams

2006

  • Kyivstar international long-term credit rating increased from «B+» to «BB-»
  • from the 1st of February Kyivstar introduced unified recharge account card for users of all forms of subscription
  • Kyivstar initiates multilevel long-term all-Ukrainian program — «Your country. Your football. Your Kyivstar».
  • Kyivstar realizes unique all-Ukrainian school football competition «DJUICE-Goal», where team-winner goes on a visit to Andrey Shevchenko.
  • Kyivstar renews its Brand, Mission, Vision and Values.
  • international rating agency Moody’s Investors Service graded up operator rating forecast from «stable» to «positive» (at B1 level).
  • in December 20.000.000th subscriber joined Kyivstar network

2007

  • international rating agency Moody’s Investors Service upgraded credit rating of Kyivstar from Â1 to Âà3.