Fidelity's Huang Joins BofA
19.04.2008 00:31 brandweek.com Marketing vet will lead global wealth & investment unit World Finance & Investments |
PepsiCo Changes Agencies for Gatorade, Tropicana
18.04.2008 22:30 brandweek.com Element 79 will no longer handle creative duties World Food Industry | |
P&G, Def Jam Partner for Fresh Beats
18.04.2008 02:22 brandweek.com New TAG Records will promote deodorant brand and recording artists World Marking & Packing | |
Dove Gets Fresh with Women
18.04.2008 02:22 brandweek.com New product line targets 'real beauties' in their twenties World Marking & Packing | |
Bausch & Lomb Thinks 'Pink' in New Campaign
18.04.2008 02:22 brandweek.com Company steps up marketing efforts to promote breast cancer awareness World Marking & Packing | |
Pernod Buys Absolut for $8B
18.04.2008 02:22 brandweek.com Move would make it the No. 2 spirits house, next to Diageo World Marking & Packing |
Dial Restyles Pure & Natural As Purer and More Natural
18.04.2008 02:22 brandweek.com Tack targets women seeking products good for them, the environment World Marking & Packing |
Premium Chocolate Wars Are Pure Bliss
18.04.2008 02:22 brandweek.com Hershey's Bliss and M&M's Premiums to battle World Marking & Packing |
St. Ives Puts 'Happy Face' on Aging
18.04.2008 02:22 brandweek.com Web-focused campaign targets busy adult women World Marking & Packing |
R/GA Hires Nokia Point Man
17.04.2008 23:31 brandweek.com Sean Miller to aid development of 'in-store experiences' World Technologies | |
General Motors Realigns Marketing
17.04.2008 22:50 brandweek.com Automaker creates four brand channels, hires Nissan's Mark McNabb USA Autonews | |
Ford and Oprah's Big Giveaway
17.04.2008 22:50 brandweek.com Collaborative effort helps donate money, cars to charity USA Autonews | |
Subway Enhances Loyalty Program in a 'Single Swipe'
17.04.2008 22:11 brandweek.com Putting rewards info on consumer credit cards could boost activation World Hotels, Restaurants & Cafes |
McDonald's Begins Mobile Coupon Test
17.04.2008 22:11 brandweek.com 100-plus stores offering a Cellfire coupon for a free iced coffee World Hotels, Restaurants & Cafes | |
Big Chicken Chains Expand Their Range
17.04.2008 22:11 brandweek.com KFC, Popeye's and others battle back against the burger giants World Hotels, Restaurants & Cafes |
Wendy's Takes Its Chicken Wraps to Go
17.04.2008 22:10 brandweek.com Three new chicken choices seek to cash in on portability World Hotels, Restaurants & Cafes |
Pepperidge Farm Says Goodbye to Prepriced Snacks
17.04.2008 22:10 brandweek.com About a dozen SKUs of cookies and crackers will be affected World Food Industry | |
Silk Soymilk Lets Customers Do the Selling
17.04.2008 22:10 brandweek.com New campaign focuses on testimonials World Food Industry | |
Mars Picks Lead Agency for Customized Candy Unit
17.04.2008 22:10 brandweek.com The win will allow the candy maker to focus on digital marketing efforts World Food Industry | |
Culver's Burger Chain Sweetens Its Advertising
17.04.2008 22:10 brandweek.com Company plans to crease dessert sales with new campaign World Food Industry | |
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